Attending Guest Profiles

Morad Elhafed

Title

VP General Partner

Company

Battery Ventures

Channel/Region

MachineQ

Tournament Day

Saturday

Email

Morad@battery.com

LinkedIn

https://www.linkedin.com/in/morad-elhafed-01a13b3/

Company Description

Battery Ventures is a global investment firm specializing in venture capital and private equity, backing technology companies across software, infrastructure, enterprise IT, and emerging innovation sectors.

Industry

Investment

HQ Location

Boston, MA

# of Sites

6+ offices

Revenue

N/A (AUM > $13B)

Current Solutions & Services

Digital Temperature Monitoring for approximately 6K locations of McDonald’s. Working on closing a large deal with Tim Horton’s via CrunchTime and also building strategic framework to grow portfolio roadmap.

Current Opportunities

Battery Ventures is the VC which holds MachineQ’s largest strategic customer, CrunchTime. Battery has an expansive portfolio of software companies where they have raised over $13B since inception. MachineQ is actively finalizing a large strategic deal with Tim Horton’s leveraging the Battery Ventures relationships with CrunchTime. There is a massive opportunity for a CrunchTime vision intelligence investment as well.

Small Talk Topics

New relationship. Battery Ventures owns CrunchTime.

Share of Wallet Monthly Recurring Charges $

$4M annually via CrunchTime

Host Alignment

Russ Richardson (MQ)

Sales Rep

thomas_woodbury@comcast.com

Sales Director

russ_richardson@comcast.com

On-Site Updates​

Submitted on April 13, 2026 at 11:10 am by Russ Richardson

He had a great time. During our walk on the course, I found out that he is a Michigan grad. Originally from Morocco. He met his wife on the plane from Morocco to the United States. Both of them were going to Michigan. We found out that his partner at bat ventures, which is a 3+ billion dollar fund is currently working with Solink so we were able to connect the dots there. We also found that Crunchtime was doing business with one of the other guests all in all this made for a great combination of guest having a vertically specific group.

One-Site Updates