Attending Guest Profiles
Morad Elhafed
Title
VP General Partner
Company
Battery Ventures
Channel/Region
MachineQ
Tournament Day
Saturday
Morad@battery.com
https://www.linkedin.com/in/morad-elhafed-01a13b3/
Company Description
Battery Ventures is a global investment firm specializing in venture capital and private equity, backing technology companies across software, infrastructure, enterprise IT, and emerging innovation sectors.
Industry
Investment
HQ Location
Boston, MA
# of Sites
6+ offices
Revenue
N/A (AUM > $13B)
Current Solutions & Services
Digital Temperature Monitoring for approximately 6K locations of McDonald’s. Working on closing a large deal with Tim Horton’s via CrunchTime and also building strategic framework to grow portfolio roadmap.
Current Opportunities
Battery Ventures is the VC which holds MachineQ’s largest strategic customer, CrunchTime. Battery has an expansive portfolio of software companies where they have raised over $13B since inception. MachineQ is actively finalizing a large strategic deal with Tim Horton’s leveraging the Battery Ventures relationships with CrunchTime. There is a massive opportunity for a CrunchTime vision intelligence investment as well.
Small Talk Topics
New relationship. Battery Ventures owns CrunchTime.
Share of Wallet Monthly Recurring Charges $
$4M annually via CrunchTime
Host Alignment
Russ Richardson (MQ)
Sales Rep
thomas_woodbury@comcast.com
Sales Director
russ_richardson@comcast.com
On-Site Updates
Submitted on April 13, 2026 at 11:10 am by Russ Richardson
He had a great time. During our walk on the course, I found out that he is a Michigan grad. Originally from Morocco. He met his wife on the plane from Morocco to the United States. Both of them were going to Michigan. We found out that his partner at bat ventures, which is a 3+ billion dollar fund is currently working with Solink so we were able to connect the dots there. We also found that Crunchtime was doing business with one of the other guests all in all this made for a great combination of guest having a vertically specific group.

